ABOUT ME | paulofelisbino

I am a multi-tasker, experienced in taking visionary projects from concept to reality. With over 20 years of experience leading multi-discipline teams and organisations, I have deep knowledge in advertising, branded content, experiential, entertainment, television and film.

I started my career at The Walt Disney Company in Orlando. Storytelling, connecting with people through brand experiences, and an eye for detail have been an essential foundation for my future achievements.

Since leaving Disney in 2000, I have delivered blockbuster multi-platform projects across multiple markets. Having worked across Latin America, USA, Europe and now Asia, I use my diverse background to bridge cultural and language divides to deliver creative solutions. I have led different and exciting challenges, like producing multiple integrated global campaigns, creating a virtual immersive exhibition for Chateau de Versailles, producing a photoshoot with Madonna for W Magazine and an interactive exhibit by Oscar winning director Michel Gondry or partnering with Creative Artists Agency (CAA) for the opening of comedy website Funny or Die in Brazil.

Through creative vision and a drive for results, I have helped some of the worlds biggest brands to realise their market potential, including Unilever, Samsung, Louis Vuitton, Coca-Cola, Unicef, Bayer, General Motors, Mercedes-Benz, and many others.

I enjoy crafting a project, and finding the right solutions to bring it to life. Wether producing TV commercials, integrated campaigns or creating a product launch or interactive project, I have a track record of success, connecting with target audiences to always deliver on time and in budget.

EXPERIENCE _______________________________________________________________________

| Lumina Live & Mercury Live (General Manager) 2 years

| J.Walter Thompson Asia Pacific (Integrated Production Manager) 1,5 years

| Samsung @ Rio 2016 Olympic Games (Project Director) 1 year

| Cria Group (Managing Director & Creative Strategist) 7 years

| Funny or Die Brazil (Founding Partner & Creative Production Director) 2 years

| Lew, Lara / TBWA (Experiential Production Manager) 1,5 years

| TV Record / Freemantle Media (Senior Production Designer) 1 year

| TV1 (Executive Producer) 2 years

| Walt Disney Company (Trainee, Entertainment, Marketing & Special Events) 2,5 years

RECENTAWARDS ___________________________________________________________________

| Markies Awards South East Asia 2019 - Gold, Product Launch, Mercedes-Benz CLS (Mercury Live)

| Marketing Excellence Awards 2019 - Gold, Digital Integration - Virtually Versailles (Lumina Live)

| Marketing Excellence Awards 2019 - Gold, Brand Experience - YSL Beauty Hotel (Mercury Live)

| Marketing Excellence Awards 2018 - Gold, Retail Activation - Clarins Ice Cream Bar (Mercury Live)

| Cannes Lions 2018 - 01 Gold, 01 Silver, 01 Bronze - Lux, Unilever (JWT Singapore)

| Asia Pacific Effie Awards 2018 - Silver, Samsung Galaxy S8 'Live Unboxed' (JWT Singapore)

| Singapore Effie Awards 2018 - Bronze, Programmatic content (JWT Singapore)

| Spikes Asia 2018 - Glass, the award for change - Lux, Unilever (JWT Singapore)

| Marketing Excellence Awards 2017 - Bronze, Digital Marketing - Intercontinental (JWT Singapore)